Policy brief from the James A. & Louise McClure Center for Public Policy Research | Idaho at a Glance. January 2014, Vol. 5, No. 1 | Nationally, 62% of all rural households subscribed to the internet in 2010, compared to 73% of urban households. As more financial, public service, and other transactions occur online, rural households are disadvantaged by lower levels of internet access related to availability, speed, and cost. To learn about internet use in rural Idaho, we surveyed a representative sample in Lemhi and Idaho counties (see "About the Survey," back panel). These two counties are typical of sparsely populated, mountainous areas in Idaho and thus provide insights into challenges related to rural internet use. Our findings indicate that while most rural households in the Lemhi/Idaho region subscribe to the internet and are satisfied with their providers, a sizable group has problems related to poor connectivity and slow speeds.