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Contagious Endowment Effects Across Transactions
Academic Article
Link to Article via DOI
Overview
Identity
Overview
authors
Pyo, Tae-Hyung
Kwon, JaelHwan
Gruca, Thomas
Nayakankuppam, Dhananjay
publication date
May 6, 2021
published in
European Journal of Marketing
Journal
Identity
Digital Object Identifier (DOI)
10.1108/EJM-11-2019-0855
